The Spanish children's wear brand, Pili Carrera, continues its expansion project throughout the international market with the opening of a new store in Moscow. In the Russian capital the company has just opened a store at the Lotte Plaza exclusive mall, one of the city's main shopping malls where major international fashion brands are located.
This store represents a first step in the firm's project to establish in Russia, where it expects to open two more stores. Another of its short-term objectives is the opening of a second store in Madrid, specifically on Calle Claudio Coello, as well as new stores in Arab countries and Angola.
During the past years, Pili Carrera has increased its international presence with stores already opened in USA, Mexico, and Portugal. In addition, the firm continues with its distribution initiated three years ago in the luxury department store Harrods of London and it is present in 800 multi-brand outlets all over the world.
Since it began its activity in 1963, Pili Carrera has steadily consolidated its presence in the children's world incorporating new production lines and opening markets. A basic pillar in its growth strategy is to offer the client all that is necessary to dress children and their bedrooms with fashion and child care articles, furniture and its recent line of gift and decor articles.